Striding ahead of fierce competition, Marshall Motor Group have walked away from last night’s Automotive Management Awards with no less than two accolades; ‘Best Use of Social Media’ and the esteemed headline award of ‘Digital Initiative of the Year’.
Received by Marshall Motor Group’s Head of Marketing, Philip J. Deacon, the two awards are a huge credit to the in-house marketing team at large. Marshall were praised for their diverse, distinctive and compelling use of digital marketing across all social media channels – including a wealth of content provided by the dealerships too.
Marshall’s first social media engagement dates back to 21st May 2009 (on Twitter) – and in almost 8 years we have broadcast in excess of 43,905 posts. Marshall’s reach is immense – some 51.5 million on Facebook and 6.4 million on Twitter in the last 12 months – not to mention over 200,000 referrals in the last year back to the marshall.co.uk website from social channels.
Marshall had an undeniably strong presence at the event; taking place at the International Convention Centre in Birmingham, Marshall Volkswagen South Oxford were shortlisted for the prestigious title of ‘Most Improved Dealership’ and Will Lander from Marshall Volkswagen Van Centre in Bridgwater was also shortlisted in the ‘Dealer Principal/General Manager’ category.
A true indicator of excellence within the motor industry, Marshall Motor Group are extremely proud to be recognised by Automotive Magazine’s team of experts and look forward to yet another prosperous, innovative and exciting year.
To keep up to speed with all of the latest news from Marshall Motor Group, please visit www.marshall.co.uk/news