Chery UK x Soccer Aid

CHERY UK is proud to partner with Soccer Aid for UNICEF’s 2026 campaign, supporting the world’s biggest charity football match and raising vital funds for children worldwide.

As a Principal Partner, CHERY UK will act as Official Car Partner and Official Broadcast Partner for the main Soccer Aid for UNICEF programme on ITV1 and STV.

The partnership will come to life through engaging online and in‑person experiences, building excitement ahead of the 20th anniversary match at London Stadium on 31 May 2026.

A host of familiar faces will take to the pitch at London Stadium in front of a 70,000‑strong Soccer Aid for UNICEF crowd, including founder Robbie Williams, Tom Hiddleston, Wayne Rooney, Damson Idris, Owen Cooper, GK Barry, Usain Bolt, Angry Ginge, Jordan North, Joe Marler, Olly Murs, Paddy McGuinness, Big Zuu, Tom Grennan, Richard Gadd, Maisie Adam and Gladiator Nitro.

England’s attack will be led by Theo Walcott and Soccer Aid’s all‑time leading goalscorer Jermain Defoe, as they face a star‑studded World XI defence featuring Leonardo Bonucci and debutant Jordi Alba.

To bring the excitement of Soccer Aid for UNICEF even closer to our customers, cinch Chery is inviting fans to take part in our in‑store Car Boot Challenge!

Step up, test your aim, and see if you can land the perfect shot into the boot of a CHERY. It’s a fun, family‑friendly way to get involved in the campaign - and there are prizes up for grabs, including exclusive keyrings, mini footballs, and other Soccer Aid‑themed goodies.

Whether you’re a seasoned striker or just fancy a go, it’s a brilliant chance to join the action and celebrate our partnership ahead of the 20th anniversary match at London Stadium in 2026.

We look forward to seeing you!

cinch Chery Birmingham
0121 514 0699 

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cinch Chery Gatwick
01293 308169

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cinch Chery Manchester
0161 318 3086

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cinch Chery Medway
01634 986568

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