We are delighted to announce that Marshall Motor Holdings plc (MMH) have completed the acquisition of two Honda businesses in Newbury and Reading from Jardine Motor Group. Both dealerships will be rebranded as Marshall Honda from immediate effect.
Please note that Jardine will also now close its Bracknell dealership - its sales, service and parts operations, including the customer base will relocate to our nearby dealership in Reading. As with Newbury and Reading Honda, we are totally committed to providing Bracknell Honda owners with a continuity of service and duty of care from Marshall.
As a result of this acquisition, Marshall now represent the brand in eight excellent locations; Harrogate, Hull, Leicester, Newbury, Peterborough, Reading, Scarborough and York.
Don’t worry – it’s not all change. The excellent staff, contact details, standards and values will remain the same, ensuring that you receive consistently high levels of service and value-for-money.
Daksh Gupta, Chief Executive of MMH, said: “I am delighted to announce that earlier today (2nd September 2019) we completed the acquisition of two Honda businesses in Reading and Newbury, cementing the Group’s position as the second largest Honda partner in the UK. The acquisitions were completed with the full support of Honda UK. We now represent the fantastic Honda brand in eight excellent locations.”
Daksh continued “These most recent acquisitions continue our strategy of growth with existing brand partners in new geographic territories with the aim of becoming the UK’s premier automotive retail group. We have a strong and long-standing relationship with Honda which we are delighted to have extended further in these excellent markets. We have also done so on the day that the NFDA announced Honda as the biggest improved car franchise in its most recent Dealer Attitude Survey. Finally, and most importantly, please join me in welcoming our new colleagues to Marshall and wishing everyone involved well."
Marshall Honda are firmly here with you for the road ahead.
Please feel free to pop in for a coffee or visit www.marshall.co.uk/honda for our latest offers and services! Whether you are looking for a new or used Honda or to repair, service or MOT your current Honda vehicle - nobody knows your car better than our Honda-trained team offering a comprehensive value-for-money service.
Marshall. The new name for Honda in Newbury and Reading.
We look forward to meeting you and welcoming you to the Marshall family.