​Push the button! Volkswagen’s new TV ad shows off the Golf GTE hybrid

30th June 2017

Volkswagen’s UK-made ‘the button’ advert will debut during the commercial break of ITV Show ‘The Voice Kids’ tonight.

Challenging perceptions that hybrid vehicles lack lustre, the ad focuses on the Golf’s console-mounted ‘GTE’ button, which prompts the vehicle to merge its 1.4 TSI 150 PS petrol engine with a 75 kw (102 PS) electric motor, creating a compelling hybrid driving experience.

With research showing that 40% of drivers are interested in making the switch to a hybrid/electric vehicle, the ad is hoping to tap in to those who are still sat on the fence. With a total potential range of 514 miles and the capability to sprint from 0-62mph in just 7.6 seconds, this is truly expert efficiency.

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